A Journey Through the
World of MilagroMilagro Tequila wanted to spice up its brand presence, so we crafted an Augmented Reality (AR) experience implemented through a tabletop bar menu. The interactive journey lets you explore the historical roots of the brand in a whole new way. Cheers!
Advertising and AR
Immerse yourself in Milagro! Learn the rich culture behind the tequila!
Side 1: learn about the art and architecture of Mexico City that inspired the brand
Side 2: see how the tequila is made from growing the agave to the distillation process
Side 3: find three specialty cocktails with Milagro available at the bar!